New hydration sticks strengthen RECOVER 180’s position in the expanding hydration category

LOS ANGELES, Nov. 2, 2026 /PRNewswire/ — RECOVER 180™, the premium organic hydration beverage brand trusted by athletes and active consumers nationwide, today announced the launch of its new Sports Hydration Organic Electrolyte Mix, expanding the brand’s lineup with a convenient powder format designed to support hydration on-the-go.

Made with USDA organic coconut water powder, the new electrolyte mix is formulated to help consumers conveniently rehydrate throughout the day. Each stick packet contains electrolytes, vitamins and antioxidants to support performance, endurance and recovery, with only 20 calories per serving, no sugar added and no artificial ingredients.

“At Recover 180, our goal was to provide superior hydration that keeps up with modern life,” said Lance Collins, Founder and CEO, at RECOVER 180. “Today’s consumers are constantly evolving, balancing high-intensity training, travel, and demanding schedules. By pioneering a clean, organic electrolyte mix that delivers exceptional taste and effortless hydration, we’re driving sustainable growth and empowering people to perform at their peak, no matter where their day takes them.”

Available for $29.99 MSRP in four options with 15 sticks per pack and 5.8g per pouch, the new Organic Electrolyte Mix lineup includes:

• Fruit Punch
• Peach Mango
• Citrus Ice
• Variety Pack 

Designed for active lifestyles, the new powders offer both adult and youth consumers a simple and convenient way to stay hydrated on-the-go. Whether heading into a workout, traveling, tackling a busy workday or recovering after physical activity, RECOVER 180 provides fast hydration without artificial dyes, artificial flavors or added sugar.

“During the season, I’m constantly on the road, so I’m always looking for easy ways to stay hydrated without adding more to my bag,” said Brock Purdy, San Francisco 49ers Quarterback and Recover 180 Athlete. “The RECOVER 180 electrolyte powders make it simple to get the hydration and recovery support I need, whether I’m heading to gameday, practice or traveling.”

Don’t just take Brock Purdy’s word for it. Recover 180 boasts an All-Star roster of top-tier athletes across top pro leagues, including names like: Rob Gronkowski, Drew Brees, Maxx Crosby, Travis Kelce, Gary Payton II, Kyler Murray and others.

Available now on Amazon and at drinkrecover.com, Recover 180 Hydration Powder Sticks are easy to enjoy — simply mix one stick pack into 16.9 ounces of water for optimal taste.

For more information, visit RECOVER 180 or connect with the brand on social media @drinkrecover.

About RECOVER 180:
RECOVER 180 offers a better, more functional alternative to traditional sports drinks. With no added sugar, no artificial ingredients, and a powerful blend of coconut water, electrolytes, and vitamins, it helps athletes and everyday movers Hydrate Better & Recover Strong. Since its launch, RECOVER 180 has steadily expanded its retail and distribution presence with national launches at Whole Foods Market, Kroger, QuikTrip, ShopRite, Discovery Land properties and many other retail chains. The company is also supported by premier independent distributors nationwide and can be purchased online via Amazon and drinkrecover.com. Recover 180 was founded by beverage industry visionary Lance Collins (FUZE, Core, BodyArmor) and business icon Mike Meldman (Casamigos, Discovery Land Company).

Media Contact:

press@drinkrecover.com

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SOURCE RECOVER 180(TM)